We have made oral care young, transparent, and engaging. How? By studying a direction that translates Curasept’s ability to offer a solution for every need, for end users and national and international professionals.
Continuing and strengthening our collaboration with Curasept, an Italian company headquartered in Saronno, operating in the oral hygiene products sector distributed in pharmacies, already present in over 35 countries, aims to consolidate its position in key markets and add new countries to the distribution network, thanks to the new communication strategy that places digital and smiles at the center.
Developing an integrated digital strategy for all Curasept’s social channels, tailored to the target audience, with a B2B2C approach for a creative strategy and investment in media formats that emphasize visual storytelling and the creation of original editorial content that fully showcases the product. A mix of engaging activities to convey Curasept’s values, history, and innovation.
We have developed a strategy rich in creative columns and cross-media storytelling. How? By carefully analyzing Curasept’s innovative vision and Glocal approach. The challenge was to narrate the solidity of the Brand in the reference sector, the innovative approach, the investment in R&D, the Made in Italy, and the individual products in a constantly new way.
We have developed a strategy rich in creative columns and cross-media storytelling. How? By carefully analyzing Curasept’s innovative vision and Glocal approach. The challenge was to narrate the solidity of the Brand in the reference sector, the innovative approach, the investment in R&D, the Made in Italy, and the individual products in a constantly new way.
We have developed a strategy rich in creative columns and cross-media storytelling. How? By carefully analyzing Curasept’s innovative vision and Glocal approach. The challenge was to narrate the solidity of the Brand in the reference sector, the innovative approach, the investment in R&D, the Made in Italy, and the individual products in a constantly new way.
1. Design and implementation of an integrated digital strategy for Curasept’s social channels, targeting both B2B and B2C markets.
2. Creation of original editorial content and visual storytelling to highlight Curasept’s values, history, and innovation.
3. Development of a series of creative columns on various digital platforms to maintain audience engagement and increase brand awareness.
4. Emphasis on Curasept’s Glocal approach, showcasing its commitment to R&D and the added value of Made in Italy.
